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Statement on Philip Morris Name Change Amber Pettey I think it's really laughable about Philip Morris changing its name.
First off, Altria, which comes from the Latin word "Altus" (according
to the Philip Morris website) means to "reach higher." I think
that Morris is more appropriate since it's the Latin word for "death."
I think that this really shows how organizations like Target Market are
making the policies and wrongdoings of the tobacco industry known to the
public. Philip Morris knows this and thinks that by changing its name
will help their cause. Mr. Bible from Philip Morris stated that the name change is to show "the corporation's desire for its family of companies to always 'reach higher' in striving to achieve greater financial strength and growth through operational existence, consumer brand expertise and a growing understanding of corporate responsibility." I think that this quote really shows what Philip Morris has in mind first
because the first thing that they say is the desire for financial strength.
I believe the Philip Morris can do whatever they want to try and appear
like a good, respectable company, but until they change their ways and
start taking responsibility for their misdeeds, they will always be a
"wolf in lamb's clothing." I think the public will see them
as such because we aren't as stupid as they think we are. |