HAPPY 50th DEATHDAY
MARLBORO!



April 27-28, 2005
East Hanover, NJ

YOUTH DEMONSTRATION
April 28, 2005

2005 Altria Shareholders Meeting

STATEMENT BY TJANDRA YOGA ADITAMA INDONESIAN SMOKING CONTROL FOUNDATION (INDONESIA)

Indonesia is facing a dual health problem: Infectious diseases are still prevalent; and degenerative diseases are increasing – largely due to smoking.

Smoking is already a major public health problem in Indonesia, where approximately 60 percent of Indonesian men smoke. Most smokers use kretek cigarettes, which have very high tar and nicotine content, and also include as ingredients other sauces which may damage health.

In taking over Sampoerna (one of the biggest kretek companies in Indonesia), and entering my country, Philip Morris will only worsen this already serious situation.

Philip Morris is an international company with long experience in tobacco marketing around the world. Philip Morris’ purpose in taking over Sampoerna is to increase its profits. That means you will do whatever you can to operate the Sampoerna kretek business more intensively and increase sales. The company is sure to use all of its marketing experience to sell kreteks to the 70 percent of Indonesians who are not already smokers -- mostly women, young adults and children.

Indonesia has quite weak tobacco control policy, and we fear that Philip Morris is planning on exploiting this environment. We worry that the company will lobby to further weaken tobacco controls in Indonesia.

Mr. Camilleri, I believe you are aware of the Framework Convention on Tobacco Control, and how it is being implemented around the world. Even though Indonesia has not signed the FCTC, I am asking you: Will Philip Morris enter into a binding agreement with our government, committing the company to abide by the provisions of the FCTC – as you must in other countries -- including its call for:

  • large, rotating pictorial warning labels;
  • a ban on the use of the misleading terms “light” and “mild;” and
  • a prohibition on all tobacco product marketing and advertising?

The health of Indonesians must not be sacrificed for Philip Morris’ profits.

CEO LOUIS CAMILLERI'S RESPONSE: "Thanks you for coming all the way from Indonesia. Glad you raised [this issue]...allows me to clarify a number of things...Your claim that our presence will worsen [the situation is plainly wrong]. Philip Morris has been in Indonesia for 30 years. There are 700 manufacturers of kreteks in Indonesia. We just bought one of them (a major one)....I think rather than be upset that we are entering Indonesia, you should be delighted." Referred to company's so-called "youth smoking prevention" program and said that Dr. Tjandra should "be pleased" about the takeover, for this and other reasons.


Essential Action's Global Partnerships for Tobacco Control program links tobacco control groups in the U.S. and Canada
with groups in Asia, Africa, Latin America, and Central/Eastern Europe to monitor and resist Big Tobacco's global expansion.
For more information, visit our website